About
A founder who works on both sides of growth.
Strategy that survives contact with execution, because the same person does both.
Photographs supplied by Gaurav Sharma. Swap the files in assets/img/photos/ or update the paths in content/site.js.
The story
From scattered marketing to a connected growth engine.
I'm Gaurav Sharma, a founder, growth consultant, performance marketer, and AI product builder. Over the years, I've worked with brands across different industries and business stages, helping them think more clearly about growth and execute faster.
My work sits at the intersection of marketing, technology, systems, and business development. I do not believe in disconnected campaigns. I believe in building a system where positioning, content, acquisition, conversion, sales follow-up, and automation reinforce each other.
Through Apnaapan, Go4Lead, and go4lead.tech, I work on the full journey from idea to acquisition to revenue.
Ventures
Three businesses, one operating system.
Each venture solves a different part of the same problem: how a business finds customers, converts them, and keeps doing it without depending on one person or one channel.
Timeline
How the work developed
Dates and milestones are editable — update them in this page's copy as the story develops.
Founded Apnaapan
A creative and growth practice working with brands on positioning, content and campaigns — the place where strategy meets everyday execution. (Editable: add founding year and current scope.)
Founded Go4Lead
Focused on B2B lead generation — building repeatable acquisition systems rather than one-off campaigns. (Editable: add founding year and focus areas.)
Building AI products and tools
Practical AI products for lead generation, sales automation and business operations — built from problems seen repeatedly in client work. See what's being built →
Growth consulting and performance marketing
Working with founders and teams across B2B and B2C on acquisition, conversion, automation, content and revenue operations — as a strategist and as an operator.
Industries
Where the work has happened
Business models differ; the growth constraints rhyme. This list is editable — add or remove sectors as the portfolio evolves.
Editable placeholder — confirm the final industry list before publishing.
Connect and follow
The most active place is LinkedIn — that's where the growth notes, experiments and founder-led marketing thinking get published first.
Podcasts, events and features
Talks, podcast appearances and written features are listed here once confirmed.
Editable placeholder — add verified podcast, event, media or speaking links only. Nothing is listed until it is real.
Work directly with Gaurav.
One senior partner across strategy, acquisition, conversion, automation and AI — not a rotating account team. Start with a 30-minute call and an honest read on where you actually are.